The Cheesehead Phenomenon
Business, Experience Marketing, Green Bay Packers | (2)
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Blog from Maribeth Kuzmeski of Red Zone Marketing
Sometimes we do things in certain circumstances that we normally wouldn’t do. I’m a Green Bay Packer fan, born and raised in Wisconsin. You may have noticed that many Packer fans proudly wear on their heads what is commonly referred to as a “cheesehead.” Now, really, what would possess someone of seemingly normal intelligence to wear a bright yellow wedge of cheese atop their head? Would these fans wear their cheeseheads to the bank or grocery store? I hope not! But, they would wear the yellow foam hat in public, ...
