The problem with growth in business is that it can cause many issues inside the firm to be highlighted or to appear. Growing slow is easy. Growing fast can be challenging, especially when you don’t have an appropriate service model, processes, and/or the right staff in place. Many wish for this “problem” but when it happens to you, it can be like a surprise party you absolutely did not want.
One way to make sure you are meeting the needs of all of your clients during periods of growth and expansion can be done through conducting a survey.
Here are the ways to get others to read your marketing message and listen to what you have to say. 
Describe your value. It should be something that you can do anytime. It should be direct, simple, and understandable to grab the attention of your prospects. However, the key to say something compelling is to avoid blanket statements and generalizations about what you do. When you describe your value, it should be interesting to the person you’re speaking with.