While virtual conferences are certainly nothing new, they have undoubtedly skyrocketed in popularity in the wake of the COVID-19 pandemic. Social distancing, travel restrictions, and growing health concerns all but eliminated the ability for businesses and entrepreneurs to hold and attend in-person conferences that were once an integral part of their marketing strategies.
I personally have spoken at more than 50 virtual meetings, webinars and conferences since May 2020. I want to share with you what I’ve learned both from being a presenter as well as from attendees and conference hosts as to how to make the most of these events.